Ready To Finally Start Making Serious Cash From Your Craft?
Take Your Handmade Business
FROM 'OK'Â TO 'OMG'Â INÂ 10Â SESSIONS
so that you can live a happy, creative life with purpose, flexibility & freedom
I WANT IN!I work with wonderfully talented, creative people (just like you)
who are amazing at what they do (even though they don't always know it!)Â
but who know they could be making more... sales, money and profit
Whether you are looking to sell out handmade products, fill your craft classes,
create recurring income, find the missing marketing piece,
or you're ready for the next level of ÂŁÂŁÂŁ - get ready for a fresh approach to fire up your creative business and marketing.Â
ou'll be wishing you'd always worked this way.Â
It all centres around the Make Believe Marketing® method, designed to give you financial control, freedom and flexibility while igniting your passion for life.Â
This is the best course I have ever created for creative business owners! It's taken the best of all my knowledge and experience and put cherries, sprinkles and sparklers on top too!
There is no awkward or uncomfortable marketing here, instead this is discovering business and marketing you can actually enjoy, with customers you love talking to and who LOVE TO BUY from you.
This isn't marketing you 'should' be doing,
it's about what you CAN DO and WILL DO,
to create the life you deserve.
Do you ever feel like this?
You're making some sales, but they are wildly unpredictable.Â
You need more sales, more control and more consistency in your life and business.
Â
Business is 'ok', but you're ready for more.
It's time to make this happen, but where to start?
You're procrastinating over marketing and selling, it feels so hard right now.
You worry 'Is it good enough?'. Doubts are killing your dreams. It doesn't have to be this way
Lovely people say lots of lovely things, but they take one look at your prices and say 'how much?'Â
Compliments don't pay the bills. You need buyers not browsers.
Sales aren't bad, but your bank balance doesn't reflect all your hard work.
Something has to change. You need to take control.
 Â
You have a craft. You have an idea. You have a dream.
But you don't know where to start or what to do first.
You love your business but hate marketing.Â
There has to be an easier way.Â
If you're ready, this course will help.
I need this NOW!
When your business is working for you...
...it feels RIGHT! It feels GOOD!
 It's your business sweet spot.
It's working for you, your family, your craft,
your customers, your bank account and your time.Â
(Granted it won't be perfect every single day, but it can feel this way more often than not!)Â
You've got the craft, how great would it be to have all this as well?
FOR YOU
Having a business that works for you, enhancing your life and family, not the other way round.
Having a sense of direction, a purpose, being in control and confident. There will be moments where things don't go to plan, that's normal, you can handle it because you have a plan!Â
You are known and being the person you desire to be.
Your CRAFT
Spending your time doing what you love and being paid well for it.
Sharing your craft with others, making money at the same time and knowing you are making others happy.
Waking up with a smile everyday and looking forward to the creative day ahead.
Your BUSINESS
Definition of business: 'the activity of making, buying, selling or supplying goods or services for money.'
Making money from your business, living the life you want to live.
Paying your bills, putting nice food on your table, treating yourself, going on holiday, BEING FINANCIALLY INDEPENDENT all because you serve your customers well.
Your CUSTOMERS
Having happy customers, who you love to work with and who happily pay what you're worth.
Knowing your customers believe they are getting the best part of the deal. They tell their friends, and their proud to buy from you.
Marketing and selling is a pleasure not a chore because you love talking and listening to your customers.
Are you ready to take your handmade business to the next level?
Introducing: Make Believe Marketing®
From 'OK' to OMG in 10Â sessions
so that you can live a happy, creative life with purpose, flexibility & freedom
The Make Believe Marketing® method came to me in an instant eureka moment, that was years in the making.
I've been mentoring makers and crafters and creatives in business, who sell products and services, for over 11 years now. Before that I ran my own successful creative ecommerce business.
Which means I understand all the pitfalls, the blocks and the traps which creative small business owners can fall into and need a helping hand to go over, under or through. Running your own business can be a lot like going on a bear hunt!
Â
 Make Believe Marketing® is designed to turn frustrated creative business owners into thriving creative ecommerce entrepreneurs by giving them structure, confidence and marketing strategies they need to allow them to make money from their craft with the freedom and flexibility they need from life.
Â
MAKE - your workroom, your design studio, your office, it's your safe "behind the scenes" space.
Here you can be everything from head designer, to chief bottle washer. Â
It's where the foundations and keystones of your entire business come together. Without all of this in place, it can all collapse. However with all of this in place, you are ready to fly onwards and upwards to the next stage.
BELIEVEÂ - your mindset, your ego, your confidence.
A lack of belief can stall your business before you even get going...
It's a sad fact that this is the area which breaks far too many small creative business owners. Instead it's time to ditch the doubts. To create good habits. To kick start into action. To build on your strong foundations.
If you have strong foundations, you'll learn how to lean in and trust them, like an abseiler trusts their ropes. Â
Â
You haven't come this far, to stop now!
MARKETINGÂ - being visible in the right places, saying the right things, at the right time, to the right people. It's a strategy.
It's getting out into the world with confidence and purpose because you want to and not just because you think you should!Â
(It's time to get rid of the 'shoulds', 'woulds' and 'coulds', and instead stay focused on your plan and work it baby!)
The last thing you want is to rely on marketing you hate doing.
But unless you can create a great marketing system... that maybe what you are forced to do.
Â
You've never seen anything like this before!
Â
After 10 sessions of Make Believe Marketing® you will have:
- a business you love and believe in, with super strong foundations to keep building on
- a business that you are super passionate about, has a purpose and which makes you happy
- a business that gives you financial freedom and allows you live the life you want
- an unstoppable belief (and a strategy for keeping it or getting it back quickly on those days!)
- a complete marketing blueprint for your business (that you won't file away and ignore) to bring you in the sales you deserve Â
- a big picture vision and a plan, coupled with a determination and commitment you have never experienced before
- everything you need to fulfill your passion and purpose... really this is just the beginning... from here you will be ready to fly.
By the time you've completed this course, you'll have the complete blueprint for your perfect business, giving you the income you desire, with the flexibility and freedom you need to live your life... all from your craft.
During Make Believe Marketing®, I will hold your hand each step of the way. Â
I'll be here right alongside you to light the way, to encourage you, motivate you, inspire you, guide you and keep you going.
Every session is recorded so you can work through at your own pace with written tasks and workbooks to support you through the process.
NOTE: This DIY version of Make Believe Marketing® - you do not get access to any live sessions of time with Nicola. Previous versions of the course did include live sessions, so you may hear reference to that in some of the recordings - however they cost substantially more.
If you are a frustrated creative business owner, who wants more from your business, this self study course will help.
It's time to step up a level, or even two!
What are you waiting for?
With the Make Believe Marketing® method there will be no stopping you becoming a Master Maker!
It all sounds amazing, but would you like to know the nitty gritty? Â
Okey doke... so this is how the magic happens.
Â
Inside Make Believe Marketing® you can work through the ten business building sessions in order - give yourself a week or two per session.
On top of that you also have bite sized videos to go over each section - if you need to recap a specific part of the course
No more stuck in the backroom, thinking 'maybe one day I'll...'Â Â
No more hoping for sales without actually marketing your business.
First Things first...
1. Promise and your Do-Be-Do.
2. Business Models & Opportunities.
Let's make sure you are making the most of your craft and all the amazing opportunities available.
Sessions:Â 1-3: MAKE
1. Products & PeopleÂ
2. Pricing, Place & Planet
3. Property, Policies & Processes
These three weeks are all about making sure you have the strong foundations in place to create the best business for you, with everything running smoothly, so you can focus on growing your business and bringing in more sales, knowing you will be profitable.
Weeks 4 & 5: BELIEVE
1. It's time for an injection of confidence and a big old dose of self belief. Let's break down the barriers to your success.
You haven't come this far, to stop now!
2. This is where we squash any wobbles you still have and create your belief strategy to get you through the other side of any future wobbles.
Now the fun really starts...
Weeks 6 - 10: Marketing
It's time to create your marketing strategy to bring you in your sales and customers, to make the most of the work you have already done.
This is your own individual, strategy that will work for you and your business.Â
Together we breakdown the handcrafted marketing star.
Step by step, refining the process until you have your EUREKA moment. It will happen!
How it works... Â
It's really simple.
You sign up, and you'll get immediate access to the full programme.
If you're new to A Handcrafted Business then you'll need to create login details.Â
If you've been here before, and you use the same email address, you'll be able to use your previous login.
Every session has a video to watch.
You'll also have access to the resource library where you'll find written guides to refer to. Some sections have workbooks/ spreadsheets downloadable as PDFs as well, if needed.
This is a self study course.Â
That means there isn't a community or any live sessions. You can leave comments under the sessions, and I will get back to you.Â
Or if you are really stuck, please email nicola@ahandcraftedbusiness and I will help as much as I can - this may mean I recommend you book a 1:1 session.
This is for you if...Â
You want to make more from your craft... whatever stage you're at right now.
It's about you making more money, but it's also about more freedom, more flexibility, more pride,
more confidence, more independence, and even more respect for you too.
This isn't for you if you're super happy where your business is right now and want everything to stay exactly as it is.Â
If this is you, amazing. I'm really pleased for you.
IMPORTANT!
Make Believe Marketing® is my legacy programme -my signature course designed to help creative business owners market and sell with confidence.
The core trainings were recorded for that original programme and
now live on as a self-study course.
This legacy training still delivers the structure and clarity creative sellers need.
Â
This course was over two years in the making.Â
From the moment I had my first 'THAT'S IT' moment through right now, where you have a chance to join this programme as a self study.Â
With all my experience and knowledge behind me I'm more than confident that you will get the results - I wouldn't be here now, if that wasn't the case.Â
Â
Start Make Believe Marketing® Today
This self study price is only available here.
Previously this course was sold for ÂŁ697 for founders.
If you have questions about Make Believe Marketing email [email protected]
How do I access the course?
How long do I have access?
Do I get any live support?
Can I share my login with a friend?
Do you offer refunds?
What kind of results can I expect?
Which option should I choose - Self-Study or the Bundle?
Do I need to be at a certain stage of business?
The Story Behind The Programme
When I first ran Make Believe Marketing®, a founders group of creative business owners completed the full programme live, over ten weeks.
Their feedback was that it gave them everything they wanted - clarity, structure, and confidence - the only challenge was that it was more in depth than they expected so they needed more time to implement.
That’s exactly why the self-study version is perfect. You can now work through the sessions at your own pace, take the time you need and apply the lessons as you go.
If you choose the bundle, you’ll also have three private Catalyst sessions with me, so we can apply the framework directly to your situation and get you moving forward with confidence.
I can’t promise specific results (no one can), but I can promise that this programme will shift how you see your business and give you the skills and practical steps to move from “ok” to “OMG.”
Â
A few of the fabulous creatives businesses I have the pleasure to work with.
Finally... the all important small print
This is not a "Get Rich Quick" scheme. I'm sure you already know this isn't about becoming an 'overnight success'!
What I do need to point out is that there’s no guarantee of how much you’ll earn from taking this course. Your success depends on many factors- you, your skills, your determination, and your business.
That means my role is to give you the knowledge, structure, and support - but it’s up to you to put it into action.
Nothing on this page (or anywhere on my website or emails) should be taken as a promise of earnings or a guarantee of results.
Every effort has been made to accurately represent Make Believe Marketing® and the Catalyst Coaching Sessions.
© Nicola Smith 2022. All Rights Reserved.
